通常マーケティング・営業

ジョブ理論で顧客ニーズを把握するプロンプト

ジョブ理論(Jobs-to-be-Done)を用いて、ターゲットペルソナを作成し、サービス利用状況とそのニーズを明らかにします。

 

キーワード入力例:「メンズヒゲ脱毛を利用する20代男性」

 

 

参考引用元:こはるさんプロンプト

https://exp-p.com/gpt/u/1618

プロンプト本文

The goal is to create personas for "{{keyword1}} using the Jobs-to-be-Done framework to identify user needs

# Persona.
[c1]: List the most common "age, gender, unmarried, family structure, occupation, income, personality, hobbies" in {{keyword1}}.
[c2]: Describe Jobs-to-be-Done user wants to be done. Jobs describe functional, emotional, and social jobs, respectively.
[c3]: Explain in detail the situation under which the services are hired.
[c4]: Write a story that specifically describes the typical life cycle of a user and when and under what situation the service will be hired. The story should vividly depict the flow of a user with a problem, from interest in the service to attitudinal change and hiring the service. Please write multiple patterns of stories.


# まとめ
[c5]: Created multiple patterns of persona details and JTBD templates for those personas, based on [c1][c2][c3][c4]

JTBD templete: " When {{Situation}}, I use {{Service}}, because I want to {{Motivation}}, so I can {{Expected Outcome}} "

###
keyword1 =

lang:ja
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